The best lead management for Forex brokers

Lead
Management

One sales desk for every Forex lead — one-click account conversion, tagging, notes, CSV import/export, smart routing, scoring and a full audit. Built for high-velocity Forex sales floors.

One-click convert
CSV import
CSV export
Smart routing

1-click

Account conversion

AI

Lead scoring

Custom fields & tags

20+

Routing rules

<60s

CSV import

The full lead lifecycle

From form fill to funded account.

Step 1

Capture

Web forms, landing pages, API, Meta/Google ads, affiliates, IBs, manual entry, CSV.

Step 2

Qualify

Auto-score, tag, dedupe, validate phone/email, check country & language.

Step 3

Route

Round-robin, country, language, source, performance-weighted to desks/agents.

Step 4

Engage

Call, email, SMS, WhatsApp, Telegram — every touch logged automatically.

Step 5

Convert

One-click → live MT4/MT5 account, KYC inherited, IB and UTM preserved.

One-click conversion

Lead to live account in one click.

Click Convert. A live MT4 or MT5 account is provisioned in seconds — KYC documents inherited, IB and UTM attribution preserved, welcome email & login credentials sent automatically. Zero re-entry.

  • Pick group, leverage and currency in the same modal
  • Optional welcome bonus auto-applied by rule
  • KYC docs inherited from the lead profile
  • IB & UTM attribution preserved end-to-end
  • Login credentials emailed instantly
  • Full audit entry in the lead timeline

Lead

John Doe · UAE · john@example.com

Hot
SourceGoogle Ads · UTM: gold-2024
IBMaster IB · Partner #1024
KYCPassport ✓ · Address ✓ · Selfie ✓
Score92 / 100 (AI)
TagsGold trader · EN · VIP
Last touchCall · 2h ago · Sarah

Power inbox

Every lead, every detail.

Search leads, phone, email, tags…
Import CSVExport CSVBulk assignBulk tagBulk delete
LeadCountrySourceStatusScoreOwnerLast touch
John DoeUAEGoogle AdsHot92Sarah2h agoConvert →
Maria S.SpainFacebookNew71Convert →
Ali R.KSAIB #1024FTD pending88Omar1d agoConvert →
Liu W.SGLandingCallback64Mei5h agoConvert →
Anna K.DEAffiliateConverted95Lukas3d agoConvert →

CSV / Excel import

Drag & drop a CSV or Excel file, map columns visually, validate phone/email, auto-detect duplicates and import thousands of leads in under a minute.

  • Visual field mapping & save as template
  • Phone & email validation
  • Duplicate detection & merge rules
  • Auto-assign on import
  • Per-row error report
  • Re-run on failures only

CSV / Excel / PDF export

Filter to exactly what you need, then export the whole view in CSV, Excel, PDF or via API. Save views and schedule recurring email exports for managers.

  • Export filtered view in 1 click
  • Column picker per export
  • Saved views & shared views
  • Scheduled email delivery
  • API & webhook export
  • GDPR-aware redaction

Smart routing

The right lead to the right agent.

By country / language

Auto-route Arabic leads to Arabic desk, EU to EU shifts, APAC to APAC.

By source / UTM

Different rules per ad campaign, landing page, affiliate or IB tree.

Round-robin

Fair allocation across active agents on shift.

Performance-weighted

More leads to top performers automatically.

Shift & timezone

Only route to agents currently on shift in matching timezone.

Re-assign on idle

Auto re-assign if no touch within SLA.

AI lead scoring

Focus on the leads most likely to convert.

Our scoring model ranks every lead 0–100 based on country, source, response time, engagement, KYC stage, IB tier and 30+ other signals — so your desk works the right leads first.

Anna K.95
John Doe92
Ali R.88
Maria S.71
Liu W.64
Tom B.42
Scores refresh in real time as new touches happen.

Built-in communications

Every conversation, in one timeline.

Click-to-call

VOIP integration with recording, dispositions and auto-logging.

Email

Templates, A/B, scheduling, opens & clicks tracked in the lead timeline.

WhatsApp & Telegram

Official WhatsApp Business + Telegram bots logged to the lead.

SMS & push

Multi-provider SMS, web push and in-app notifications.

And so much more

30+ extra lead-ops features, all included.

Mark / unmark leads
Add notes & files
Custom fields ∞
Tags & categories
Lead statuses & pipelines
Dispositions
Callbacks & reminders
Calendar sync
Duplicate detection
Merge leads
Lead history & audit
Bulk edit
Bulk assign
Bulk tag
Bulk delete
Bulk email/SMS
Sales scripts
Call dispositions
Voicemail drop
Email signatures
Lead aging alerts
SLA timers
Lead pools
Re-engagement campaigns
Lead source attribution
UTM tracking
Affiliate tracking
GDPR consent log
Webhooks & API
Zapier / Make
Meta & Google Lead Ads
Landing pages

FAQ

Lead Management questions, answered.

What is FXCRM Lead Management?

A complete sales-desk system for Forex brokers — capture, route, score, nurture and convert leads into live trading accounts in one click, with full CSV import/export, tagging, notes and audit.

Does it support CSV import and export?

Yes. Bulk CSV / Excel import with field mapping, duplicate detection and validation. Full CSV / Excel / PDF export of any filtered view, with saved views and scheduled email delivery.

How does one-click conversion work?

From a lead profile, click Convert. A live MT4 or MT5 account is provisioned, KYC inherited, IB and UTM attribution preserved, and welcome credentials emailed automatically.

Can leads be auto-routed?

Yes — round-robin, country, language, source, performance-weighted, shift- and timezone-aware routing with SLA-based re-assignment.

Is lead scoring included?

Yes. An AI model scores every lead 0–100 based on 30+ signals and refreshes in real time as new touches happen.

Do conversations get logged?

Every call, email, SMS, WhatsApp and Telegram touch is logged automatically to the lead timeline, searchable and exportable.

Convert more leads, faster

The best Forex lead system.

One-click conversion, smart routing, CSV import/export, AI scoring and a full sales-desk workflow — built for Forex brokers.

Convert more leads

From first click to funded account.

Auto-assignment, smart pipelines, FTD tracking and integrated calls — built for forex sales teams that close.

Built for scale

Enterprise-grade infrastructure.

Single-tenant deployments, dedicated databases and 99.9% uptime — designed for brokers handling millions in volume daily.

Talk to sales

White-glove onboarding

Migrate from any CRM. Free.

Our team handles data migration, MT4/MT5 bridge configuration and staff training so you go live in days, not months.

See migration guide

Compliance ready

KYC, AML and audit trails.

Built-in integrations with SumSub, Shufti Pro, IDenfy and Onfido. Every action logged, every report exportable.

Compliance details